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Blog 2018-07-16T14:46:14+00:00

Amazon, Apple, Facebook, Google: How "The Four" Are Using APIs

November 7th, 2017|

Scott Galloway, professor of marketing at NYU Stern and founder of the L2 consultancy has just published his book The Four. He talks about the "four horsemen" of the digital age: Amazon, Apple, Facebook, and Google. This article discusses if "The Four's" success is also rooted in the technology they are using.

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