Audi is a German manufacturer that designs, engineers, and distributes luxury cars and is a member of the Volkswagen Group. The AUDI AG stands for sporty vehicles, high build quality and progressive design – for “Vorsprung durch Technik.”


“[…] With commercetools’ platform technology, we are able to focus on our customers and deliver unique retail experiences. commercetools’ technology aligns perfectly with our digital strategy at Audi. For a big company like Audi, commercetools adds value by redefining the development process of products and services. Speed, flexibility and sustainability are key ingredients when it comes to product development.”

Said Bük, Project Manager Digital Business at AUDI AG