New York, USA - October 12, 2022

Walking the Future of Retail in the Big Apple

Join Kelly Goetsch, Chief Strategy Officer, commercetools and Rick Watson, host of eCommerce podcast, “The Weekly Watson,” as they hit the streets to visit retailers delivering the most innovative store experiences.


What’s Now + What’s Next

Exploring Omnichannel Commerce Possibilities

Walking the Future of Retail is a fantastic opportunity for you to spend the afternoon with a group of your peers on a tour with 2 expert guides to experience firsthand how top retailers are using commerce technology to merge physical and digital store experiences.

Planned Stops* include: 

  • Apple 

  • Bergdorf Goodman

  • Amazon Go

  • lululemon

  • The LEGO® Store Fifth Avenue

  • Starbucks Reserve Roastery

  • Google Store, Chelsea

  • Restoration Hardware

  • RH Rooftop Restaurant (dinner at end of tour)

*please note: stores are subject to change

  • Event Type


  • Region


  • Topic

    B2B , Technology

  • Extra Info

    Contact Stevie Hutchinson if additional information is needed:

Planned Stops Include

  • Apple - Fifth Avenue

767 5th Ave, New York, NY 10153
(Between 5th 58th/59th)

  • Bergdorf Goodman

754 5th Ave, New York, NY 10019
(Between 5th & 58th)

  • Amazon Go

30 Rockefeller Plaza, New York, NY 10112
(Between 5th/6th & 49th)

Store highlights: Just walk out technology — no lines,
No checkout, just grab-and-go

  • lululemon

592 5th Ave, New York, NY 10036
(Between 5th & 48th)

Store highlights: Mirror from Lululemon

  • The Lego Store - Fifth Avenue

636 5th Ave, New York, NY 10020
(crossstreet is 5th Avenue)

  • Starbucks Reserve Roastery

61 9th Ave, New York, NY 10011
(Between 15th & 9th)

  • Google Store Chelsea

76 9th Ave, New York, NY 10011

Store highlights: Google Imagination Space & Experience Rooms

  • RH New York

9 9th Ave, New York, NY 10014
(Between 9th & 12th)

Store Highlights: RH Interior Design Studio and Presentation Rooms

  • Dinner - RH Rooftop Restaurant
6:00 - 8:00pm

Join your hosts Kelly and Rick for dinner at Restoration Hardware’s glamorous rooftop restaurant offering American fare amid chandeliers, greenery & skyline views.

About the Speakers

Kelly Goetsch
Chief Product Officer

Chief Strategy Officer at commercetools.  Technology guru, author of four O’Reilly books, owner of three patents, and co-founder plus chairman of the MACH Alliance.  Dedicated to promoting microservices-driven, API-first, cloud-native, headless (MACH) architecture as the foundation for the future.  Father of two, husband and fitness junkie. 

Rick Watson
CEO & Founder, RMW Commerce Consulting

Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor,, Merchantry, and Pitney Bowes. His work today is centered on supporting investors and management teams incubating and growing direct-to-consumer businesses. Watson also hosts a podcast, The Watson Weekly, where he shares an unbiased, unfiltered expert take on the retail sector’s biggest news and players.


New York, NY

See Possible stops in agenda above. Subject to change.

Register now