commercetools, the leading cloud-native, microservices-based commerce platform vendor, has successfully launched a partnership with Zensar Technologies at the recent NRF Retail’s BIG Show. With its modern, API-centric platform architecture, commercetools enables retail brands to easily inject commerce into any kind of digital experience. This is the reason leading European retailers and innovative US brands in food, fashion and DIY chose commercetools to speed up innovation cycles and drive their digital transformation projects with new, microservices-centric commerce approaches that the open architecture of the platform enables. The most recent customer to use commercetools in combination with a modern microservices approach for its omnichannel strategy is toom. The leading European DIY retailer has a similar market penetration and business model in its home market as Home Depot in the US.
Through the partnership, Zensar provides implementation and support of the commercetools platform to large retailers and manufacturers in the North American market, offering a quick migration path from older monolithic commerce platforms onto a more flexible, scalable and agile system for the new digital consumer.
“We are at an exciting moment for Digital Commerce as it becomes the difference maker in whether retail and consumer business succeed or fail. Those winning are moving towards tailored, agile microservices to enable speed to market and innovation that drive deeper experiences for the brand. Our partnership with commercetools brings speed and clarity to this shift from monolithic commerce platforms to agile microservices. It complements our digital strategy and focus on consumer experience and will help retailers realize their Return on Digital ™,” stated John Blackburn, Executive Vice President, Digital Commerce Solutions, Zensar Technologies.
“The platforms of the past cannot sustain commerce of the future,” said Arthur Lawida President of commercetools Inc. “Our partnership with Zensar gives retailers a way to be more nimble; to address the ever-changing requirements of today’s digital consumer. Together, we will put control of the brand experience back into the hands of the CMO’s office while simultaneously meeting the digital transformation initiatives in the CIO’s office.”
Zensar is a leading digital solutions and technology services company that specializes in partnering with global organizations across industries on their Digital Transformation journey. A technology partner of choice, backed by strong track-record of innovation; credible investment in Digital solutions; assertion of commitment to client’s success, Zensar ’s comprehensive range of digital and technology services and solutions enable its customers to achieve new thresholds of business performance. Zensar, with its experience in delivering excellence and superior client satisfaction through myriad technology solutions, is uniquely positioned to help them surpass challenges around running their existing business most efficiently, helping in their legacy transformation, and planning for business expansion and growth through innovative and digital ways.
Visit www.zensar.com for more information.
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commercetools is a next generation software technology company that offers a true cloud commerce platform, providing the building blocks for the new digital commerce age. Our leading-edge API approach helps retailers create brand value by empowering commerce teams to design unique and engaging digital commerce experiences everywhere – today and in the future. Our agile, componentized architecture improves profitability by significantly reducing development time and resources required to migrate to modern commerce technology and meet new customer demands.
The innovative platform design enables commerce possibilities for the future by offering the option to either use the platform’s entire set of features or deploy individual services, á la carte over time. This state-of-the-art architecture is the perfect starting point for customized microservices, enabling retailers to significantly reduce time-to-market for innovative commerce functionalities.
With offices in Germany and the United States, B2C and B2B companies from across the globe including well-known brands in fashion, E-Food, and DIY retail trust commercetools to power their digital commerce business.
Visit www.commercetools.com for more information.