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Big ideas getting shut down?
Welcome to NRF and thanks for playing! Submit the ideas that your legacy commerce tech couldn’t deliver and see what your peers are saying in real-time.
Tell us your biggest pain points during the last year
According to your peers, these were the biggest pain points faced during the past year:
Thank you for voting! Register for our webinar to learn how to maximize your ROI while reducing your TCO
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Learn how composable commerce turns vision into reality at NRF
We get it — every time you’ve got a great idea to engage customers and drive revenue, your legacy platform can’t support it. In today’s uncertain economy, you can’t continue to let your technology restrict you. You need a solution that enables you to experiment with new ideas and adapt to changing needs. You need composable commerce.
Here’s how to connect with us:
Learn how commercetools’ customers Ulta Beauty and Belk quit spending millions on continually trying to upgrade their outdated commerce platforms by embracing composable commerce. Join Moderator Jen Jones, CMO of commercetools as she gains insight into how the composable approach enabled these megabrands to shift their focus to incremental innovation and embrace the future of commerce.
Monday, January 16, 2023 2:45pm - 3:15pm @ River Pavilion, Level 4 commercetools stage
Naysaying commerce technology always saying “No” to every plan you have to improve your customer experience? Share your plans with us and we’ll help you get to ‘Yes.’
Tell us your trashed ideasAfter working from home for so long, this whole trade show business can be a bit intense. So, when you need a breather, stop by our Crystal Court Lounge (3rd floor next to the NRF Garden Market food court). Sit down and enjoy a friendly chat with a commercetools team member. We can’t guarantee it’ll be as comfy as your favorite chair, but we’ll do our best to make you feel right at home.
Locked into your vendor’s commerce limitations?
Legacy platforms with an attached frontend and backend keep you trapped in oversized commerce suites, preventing you from experimenting, innovating and exploring new solutions.

Lagging behind in a fast-moving industry?
Commerce is evolving — but without headless commerce, you can’t respond. Outdated eCommerce solutions force you to customize and build from scratch, preventing quick adaptations.

Overpaying for software that underperforms?
Legacy commerce platforms force you to pay for more than you need. With commercetools’ SaaS model, you only pay for what you use and gain the power to scale easily.

The Possibilities Platform What does the future of commerce look like? With headless commerce possibilities, it’s up to you — not a naysaying legacy platform.
Don’t overpay for commerce software. Lower long-term maintenance costs, unlock on-demand pricing and open new revenue streams with headless commerce solutions.
Learn moreAdapt to a fast-moving world with API-first commerce that lets you make changes faster. Respond to the market without starting from scratch.
Learn moreCommerce moves fast. Our headless commerce solutions let you keep pace, helping you navigate market shifts, seasonal spikes or whatever comes your way.
Learn moreNext-level commerce includes automatic maintenance and seamless upgrades. Our composable platform delivers exceptional CX, even while you work on the backend.
Learn moreMake your commerce dreams reality with our flexible e-commerce solutions. Think big and make any device or any channel shoppable — from cars to streaming platforms.
Learn moreUnlock agility by integrating the best third-party services into your system. Shift your focus to commerce possibilities, not SaaS vendor compatibility.
Learn more