Über Bang & Olufsen:
Bang & Olufsen (B&O) ist ein dänischer Hersteller für Unterhaltungselektronik (TV-, HiFi-Geräte) und Telefone im Luxus-Segment. B&O sind nicht nur für außergewöhnliches Design bei den Produkten sondern auch für leichte Bedienbarkeit und guten Services bekannt.
Herausforderung:
BeoPlay ist eine B&O-Eigenmarke mit Spezialisierung auf tragbare Produkten und Audiosysteme für Zuhause und unterwegs. Nun sollten die beiden Marken BeoPlay und B&O unter einem Dach vereint und damit die digitale Präsenz neu aufstellt sowie der Online-Direktverkauf gestärkt werden.
Lösung:
Basierend auf einer Plattformarchitektur, die commercetools als Commerce-Lösung, Contentful als Content-Management-Plattform und React als
User-Interface-Framework kombiniert, wurden alle E-Commerce-Funktionen nach einem API-first-Ansatz programmiert.
Partner:
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On the Screen
Bang & Olufsen @ Twitter
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04. Aug 2021
Accept the Bang & Olufsen Running Challenge and complete the 25 km before it is too late. Discover more and sign up… Info -
02. Aug 2021
Congratulations on the incredible performance yesterday, @alo_oficial. Info -
30. Jul 2021
You can still take part in our 25 km running challenge. Boost your motivation by listening to our playlist – find i… Info -
29. Jul 2021
We are proud to welcome Chinese musician , singer and actor @layzhang as our new global brand ambassador, introduci… Info -
29. Jul 2021
Immerse yourself in pure sound with our new earphones, Beoplay EQ. Sign-up to get yours by tapping the link below.… Info -
26. Jul 2021
Ready. Set. Go. Our @Strava 25 km running challenge starts today. Sign up by tapping the link below.… Info -
22. Jul 2021
Join our exclusive #gaming tournament now and get the chance to win our state-of-the-art #BeoplayPortal headphones… Info -
19. Jul 2021
Do you accept a challenge? Join our challenge, run 25km at get the chance to win great sporting gear for your next… Info -
18. Jul 2021
RT @AstralisCS: We don't believe that there is a recipe for success. However, we know that what we do when we're offline, impacts our perfo… -
18. Jul 2021
#TDF2021 has now ended. Congratulations to the riders at @deceuninck_qst for the impressive results.… Info -
17. Jul 2021
An optimum listening experience that supports your #training every step of the way. What is your #workout must have… Info -
16. Jul 2021
RT @alo_oficial: Gave everything I had. 👍 @AlpineF1Team Info -
16. Jul 2021
RT @alo_oficial: Bang & Olufsen have launched their first ever gaming headset, BeoPlay Portal. This is a big step for Motorsport games and… -
16. Jul 2021
Earlier this month we announced our partnership with Liverpool FC and England footballer, @TrentAA. For both of us,… Info -
15. Jul 2021
Last month we announced the Bang & Olufsen x @orientexpress travel trunk, a one-off design featuring the… Info -
14. Jul 2021
Yet another exciting race day. Good luck to our friends at @deceuninck_qst at this year’s #TDF2021.… Info -
09. Jul 2021
Last week, we announced a limited run of our Beoplay A9 to celebrate the 40th anniversary of the iconic British rec… Info -
09. Jul 2021
RT @AstralisCS: Workout done. Time for prac. @dupreeh #IEM | #ToTheStars | @BangOlufsen Info -
07. Jul 2021
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06. Jul 2021
RT @TheVinylFactory: Bang & Olufsen celebrates Factory Records with limited edition speakers Info -
06. Jul 2021
#BeoplayHX allows you to relax in silence or to focus even in noisy environments. Photo by: Silvia Stella… Info -
02. Jul 2021
According to @BritishGQ, we hit the sweet spot with our Beoplay HX headphones. Tap the link below to read the revie… Info -
02. Jul 2021
British record label Factory Records was one of the most influential yet maverick labels. Together with Warner Musi… Info -
01. Jul 2021
We are delighted to announce our partnership with Liverpool FC and England footballer, @TrentAA. For both of us, pr… Info -
30. Jun 2021
Whether set in the middle of a campsite, hung from a tent or perched on a rock halfway up a mountain,… Info -
24. Jun 2021
Crafted together with the most famous train company in the world, we are proud to present the Bang & Olufsen x… Info -
22. Jun 2021
RT @YSL: The Beat. Exclusively available at Saint Laurent Rive Droite by Anthony Vaccarello 213 Rue Saint-Honoré, Paris 469 Rodeo Drive, L… -
22. Jun 2021
Anthony Vaccarello has curated a limited edition of our iconic #BeosoundEdge speaker for #SaintLaurentRiveDroite. T… Info -
18. Jun 2021
Join our exclusive #gaming tournament now and get the chance to win our state-of-the-art #BeoplayPortal headphones… Info -
18. Jun 2021
Beoplay HX is available in three luxurious colourways: Black Anthracite, Sand and Timber. Which colourway would loo… Info -
12. Jun 2021
No matter your musical taste when exercising, we’ve got you covered. Tap the link below for our playlists. Did we m… Info -
11. Jun 2021
The action is well underway in the B&O #PortalSeries! Registration is open and ongoing so be sure to sign-up and ge… Info -
10. Jun 2021
Introducing the new Beovision Contour in 55’. Be there and feel the energy of this year's summer of sport – without… Info -
07. Jun 2021
We're getting closer and closer to the end of the B&O #PortalSeries. Invite your friends and join the fun today at… Info -
06. Jun 2021
Music gets you there. Whether training solo or as part of a team, #music help us push to perform at our best. Which… Info -
04. Jun 2021
RT @Astralisgg: We gave one of the players a pair of BeoPlay Portal Gaming headsets on, to see if it can eliminate the noise created by a c… -
03. Jun 2021
Let the power of #music take your training to new heights. We are excited to introduce #BeoplayE8Sport and… Info -
03. Jun 2021
RT @layer_design: The new Beosound Emerge speaker that we designed for @BangOlufsen has a small footprint so it can easily slot into any sp… -
02. Jun 2021
Our exceptional #sound quality and timeless #design join forces with @berluti’s unrivalled leather craftsmanship in… Info -
01. Jun 2021
Patinated by hand, @Berluti’s Venezia leather is wrapped around the wooden base of #BeosoundBalance, creating a dis… Info -
01. Jun 2021
RT @Astralisgg: Bang & Olufsen have launched their first ever gaming headset, BeoPlay Portal. To celebrate the launch, they're hosting a gl… -
31. May 2021
RT @LVMH: @Berluti has joined forces with Danish brand Bang & Olufsen, the specialist in high-end audio technologies since 1925, to create… -
31. May 2021
RT @HYPEBEAST: Berluti's Bang & Olufsen Collaboration Is More Than Just an Audio Experience Info -
28. May 2021
We’re proud to present our collaboration with @berluti, a fusion honoring the #heritage and timeless #design of bot… Info -
28. May 2021
RT @GadgetFlow: The @BangOlufsen Beosound Explore durable Bluetooth #speaker has a waterproof shell Info -
27. May 2021
A fusion of sound and timeless design. Revealed tomorrow 11am CEST. @berluti #BangOlufsenxBerluti Info -
26. May 2021
As an all-weather, any-terrain speaker, Beosound Explore is tough enough for any adventure. Are you exploring anywh… Info -
25. May 2021
RT @HYPEBEAST: You Need Bang & Olufsen's Beosound Explore Speaker for Your Next Hike Info -
24. May 2021
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22. May 2021
No matter where your adventures take you, the B&O Signature #Sound in #BeosoundExplore will get you there. What wil… Info -
21. May 2021
RT @Pocketlint: Bang & Olufsen Beosound Explore is a rugged speaker for the great outdoors Info -
21. May 2021
RT @VeloceEsports: No better headset to pair with a weekend of gaming than the @BangOlufsen set! #partner 👉 Info -
21. May 2021
RT @TeamFordzilla: We're #LIVE NOW 👾😈 👉 Info -
21. May 2021
Join our exclusive #gaming tournament now and get the chance to win our state-of-the-art #BeoplayPortal headphones… Info -
21. May 2021
The #MonacoGP is taking place this weekend. Best of luck to our partner @alo_oficial at the race. Will you be watch… Info -
20. May 2021
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20. May 2021
RT @layer_design: The new Beosound Emerge speaker that we designed for @BangOlufsen has a tapered silhouette that was arrived at through co… -
20. May 2021
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20. May 2021
Take a look at #BeosoundExplore. Our all-new waterproof #speaker and the perfect companion for your next adventure.… Info -
19. May 2021
RT @Battlefy: Catch some epic #LeagueOfLegends action during the open ladder period this whole week in the @BangOlufsen Portal Series! The… -
18. May 2021
RT @alo_oficial: It’s Monaco week. 💎 #NoiseCancelled @BangOlufsen Info -
17. May 2021
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17. May 2021
RT @Astralisgg: B&O is hosting a tournament in FIFA, League of Legends, and Madden. 🔥 Great prizes for the winners! LAST CHANCE TO SIGN UP… -
17. May 2021
RT @layer_design: Beosound Emerge is our second collaboration with @BangOlufsen. “The slim speaker has been designed to minimise the physic… -
16. May 2021
Ready to #GameOn at 4pm CEST today? Join players for an exclusive online #gaming tournament, the B&O #PortalSeries.… Info -
14. May 2021
Our B&O #PortalSeries kicks off this weekend. Game and invite your friends to compete in #League of Legends,… Info -
14. May 2021
RT @Independent: B&O Beoplay HX headphones review: Are these cans the new champions of noise cancellation? Info -
12. May 2021
#BeoplayHX is available for purchase in a timeless colourway: Sand. Drawing inspiration from the #design world and… Info -
11. May 2021
#GameOn! You’re invited to complete the B&O #PortalSeries. Join our #gaming tournament presented by Battlefy for gr… Info -
11. May 2021
RT @TheVinylFactory: Inside Bang & Olufsen’s laboratory: reimagining the Beogram 4000 turntable Info -
10. May 2021
Jump into a full-on #gaming experience with #BeoplayPortal’s seamless @Xbox connectivity. Shop now by tapping the l… Info -
09. May 2021
The B&O #PortalSeries starts soon. Registration is open for these exclusive #tournaments. Game to compete and unloc… Info -
08. May 2021
RT @Battlefy: Registration is NOW OPEN for the @BangOlufsen Portal Series! NA and EU players can compete in #LeagueOfLegends, #FIFA21, and… -
07. May 2021
Compete in our exclusive #gaming tournament, the B&O #PortalSeries. To celebrate the launch of our new gaming headp… Info -
07. May 2021
#GameOn and level up your #gaming experience. Get your #BeoplayPortal's now by tapping the link below. #BangOlufsen -
06. May 2021
RT @AstralisFIFA: Blindfold challenge? In FIFA? Can't be easy. @UstunFFC & @AggeRosenmeier tried. 🙄 Full video. 👇 📺 Info -
01. May 2021
Stereo excellence with Beolab 28. Which song would you listen to with this speaker set-up? We would love to know in… Info -
01. May 2021
Game on. #BeoplayPortal Info
