Über Carhartt Work In Progress (WIP):
Carhartt Work In Progress (WIP) setzt mit seinen eigenen Mode-Kollektionen rund 100 Millionen EUR pro Jahr um. Das Label für Urban Streetwear hat weltweit mehr als 40 eigene Stores sowie über 2.500 Handelspartner.
Herausforderung:
Marken-Website und Webshop sollten verknüpft, und mit einer flexiblen, skalierbaren E-Commerce Cloud-Lösung anstelle von On-Premise-Software Kosten für Funktionsupgrades und Wartung eingespart werden.
Lösung:
Mit der API-basierten commercetools Cloud Plattform setzt Carhartt Work In Progress (WIP) auf innovative, agile Shoptechnologie. Die Plattform-Module “E-Commerce” und “PIM” wurden mit weiteren Drittsystem integriert. Bereits einige Monate nach dem Launch der neuen Plattform ließ sich feststellen, dass Dank der neuen Content-Strategie Besucher jetzt deutlich länger auf den Unternehmenswebseiten verweilen.
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On the Screen
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Journal
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Online Shop
CarharttWIP @ Twitter
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25. Feb 2021
RT @NTSlive: Work In Progress 2020 artist Violence in control for the next hour via Info -
22. Feb 2021
RT @lartdelauto: KARHARTT: @CarharttWIP x L’Art de l’Automobile. 25.02.2021 #CarharttWIP #lartdelautomobile Info -
15. Feb 2021
In the second episode of RELEVANT PARTIES Vol. 2, our six-part series that looks at the work of groundbreaking reco… Info -
08. Feb 2021
S/S '21 Icons Now Available. Info -
10. Dec 2020
RT @endclothing: The END. x @CarharttWIP "Greyscale" collection includes a range of accessories from socks to pin badges, all delivering a… -
09. Dec 2020
Christmas Gift Guide. Accessories, gadgets and stocking fillers available in stores & online: Info -
08. Dec 2020
RT @endclothing: Featuring dual-branded details, Carhartt WIP’s iconic “C” emblem fuses with our classic text logo for a twist on familiar… -
12. Nov 2020
Now live on Info -
10. Nov 2020
RELEVANT PARTIES VOL.1 - A Capsule Compilation. Available in stores and online on Thursday, November 12.… Info -
09. Nov 2020
RT @NTSlive: Coming up this Thursday... Relevant Parties takeover with NTS + @CarharttWIP. Tune in all day for radio by the likes of Jame… -
02. Nov 2020
Carhartt WIP Radio November 2020 featuring PRÌNCIPE now online: Info -
29. Oct 2020
Carhartt WIP x Galleria Continua now online: Info -
07. Oct 2020
Wacko Maria x Carhartt WIP. Available at selected Carhartt WIP Stores, selected retailers & online at… Info -
01. Oct 2020
Carhartt WIP Radio October 2020 featuring @2000black_dego now online: Info -
01. Oct 2020
RT @2000black_dego: Info -
20. Aug 2020
RT @stonesthrow: Stones Throw & @pbwolf featured on Relevant Parties postcard by @CarharttWIP & @chalravens Info -
03. Aug 2020
Fall/Winter 2020. 📸Thibaut Grevet #CarharttWIP Info -
31. Jul 2020
Carhartt WIP launches RELEVANT PARTIES, a new monthly podcasts series hosted by UK-based music journalist… Info -
26. Mar 2020
RT @quartersnacks: Watched it a bunch and this part still brings laughs every time. New one from Romain Bataard for @CarharttWIP now live o… -
25. Feb 2020
RT @greyskatemag: Carhartt WIP & Skate Jawn in Austin, TX – @Skatejawn released a clip documenting a recent trip to Austin, TX with @Carhar… -
15. Jan 2020
Carhartt WIP / Awake NY. Releasing at selected Carhartt WIP Stores and online on January 18th.… Info -
29. Nov 2019
#BlackFriday: Up to 50% off selected items in stores & online: Info -
29. Oct 2019
RT @motown: Motown x @CarharttWIP. Coming 11.14. #Detroit 🔥 Info -
21. Oct 2019
RT @CarharttWIP_USA: Carhartt WIP Los Angeles. 136 S. La Brea. Coming soon. #CarharttWIP #LosAngeles Info -
25. Sep 2019
Chinos & Flannels. A seasonal reworking of classics now available in stores and online. Info -
09. Sep 2019
Fall 19 Women's editorial shot by French photographer @EmmaLeDoyen now online. Info -
05. Sep 2019
.@ClarksOriginals x Carhartt WIP. Now available in stores and online. Info -
04. Sep 2019
.@ClarksOriginals x Carhartt WIP. Launching worldwide tomorrow. #CarharttWIP #ClarksOriginals Info -
26. Aug 2019
.@ClarksOriginals x Carhartt WIP. Coming soon. #CarharttWIP #clarksoriginals Info -
20. Aug 2019
Our seasonal iterations of Cargo Pants now available in stores, at selected retailers and online.… Info -
15. Aug 2019
RT @NTSlive: Introducing re:ni (@reni_ldn), one of this year’s Work In Progress artists. WIP is supported by partners @CarharttWIP, @pione… -
12. Aug 2019
#CarharttWIP Fall/Winter 2019 first drop now in stores and online. Info -
07. Aug 2019
RT @NTSlive: Warm up to MCR carnival this Thursday at the @CarharttWIP store, 59-61 Oldham Street. Feat @swingting @iamladyice @tarzsa_will… -
05. Aug 2019
#CarharttWIP Fall/Winter 2019 Lookbook now live. Info -
01. Aug 2019
For this month's Carhartt WIP Radio show we bring you a selection of music produced by legendary Detroit musician… Info -
24. Jul 2019
#SALE More items added in stores and online. Info -
26. Jun 2019
Summer Sale Starts Now. Up to 50% off selected items in stores and online: Info -
18. Jun 2019
Spring/Summer '19 Pontiac Short. Available in stores and online at Info -
18. Jun 2019
RT @RinseFrance: Rinse France, @CarharttWIP & #Paperboy Block Party de la fête de la musique 2019 ! Rendez-vous à partir de 18h en face du… -
13. Jun 2019
RT @Dazed: Joshua Woods shoots his friends and family for @CarharttWIP's third magazine 📷: Info -
12. Jun 2019
Issue 03 of WIP Magazine is out now. Info -
06. Jun 2019
The @converse for Carhartt WIP Stores Icons are now available exclusively at Carhartt WIP stores and online here:… Info -
04. Jun 2019
.@Converse for Carhartt WIP Stores - Icons. Exclusively available at Carhartt WIP Stores and online at… Info -
24. May 2019
Carhartt WIP & PASS~PORT now available at selected Carhartt WIP stores, selected PASS~PORT retailers and online her… Info -
17. May 2019
Sneak preview of the Carhartt WIP & PASS~PORT collection releasing next Thursday, May 23rd. #CarharttWIP… Info -
13. May 2019
Carhartt WIP & PASS~PORT. 23.05.2019. #CarharttWIP Info -
10. May 2019
Seasonal Gadgets. Spotlighting our S/S19 selection of everyday items and random ephemera reworked with a Carhartt W… Info -
06. May 2019
Carhartt Wip Radio May 2019 featuring @hauschkamusic Info -
29. Apr 2019
Carhartt WIP SOCIAL 04 featuring Remy Taveira, Pietro Tirelli, Oliver Lock and Matlok Bennett Jones wearing pieces… Info -
04. Apr 2019
Fela Kuti x Carhartt WIP. Now available in stores, at selected retailers and online: Info -
03. Apr 2019
.@felakuti x Carhartt WIP collection available from tomorrow in stores and online. More information here:… Info -
01. Apr 2019
Carhartt WIP Radio April 2019 - Femi Adeyemi (@NTSlive) plays @felakuti Info -
25. Mar 2019
Sun Buddies for Carhartt WIP. Available from this Thursday, March 28th, at selected Carhartt WIP stores,… Info -
25. Mar 2019
#CarharttWIP Spring/Summer 2019 Payton Program. Available in stores & online: Info -
14. Mar 2019
Something brewing. #CarharttWIP #felakuti Info -
06. Mar 2019
This month Carhartt WIP Radio features UK-based label Finders Keepers: Info -
04. Mar 2019
Carhartt WIP S/S19 Women’s Lensed by Carlota Guerrero. Collection now available at selected Carhartt WIP Stores & o… Info -
28. Feb 2019
Carhartt WIP S/S19 Chase Program. Available in stores, at selected retailers and online at Info -
26. Feb 2019
Spring/Summer 2019 Iconic pieces, such as the Michigan Coat and Classic Vest, now available in stores and online.… Info -
21. Feb 2019
Converse for Carhartt WIP Stores Exclusive - Gore Tex Chuck 70 Hi now exclusively available at Carhartt WIP stores… Info -
19. Feb 2019
Converse for Carhartt WIP Stores Exclusive - Gore Tex Chuck 70s Hi. Exclusively available at Carhartt WIP Stores an… Info -
08. Feb 2019
First drop of Spring/Summer 2019 collection now available in stores & online at Info -
05. Feb 2019
For this month’s Carhartt WIP Radio show, @idlehandsrecs' mastermind @Chris_Farrell_ has prepared a mix that mirror… Info -
01. Feb 2019
RT @Hodgebristol: B2B at the @CarharttWIP store with @Chris_Farrell_ was really fun. I brought loads of deep tunes but quickly realised tha… -
24. Jan 2019
RT @NTSlive: After thousands of applications and much deliberation, we’re excited to announce the artists who have made it into the very fi… -
23. Jan 2019
Our Winter Sale Continues. Up to 50% off selected items in stores and online. Info -
22. Jan 2019
Spring/Summer 2019 Lookbook now online. Photographed by Axel Morin, Styled by Dan Sablon. Info -
15. Jan 2019
FW18 SALE. Up to 40% off selected items in stores & online. Info -
03. Jan 2019
For the first Carhartt WIP Radio Show of 2019,, Detroit native @illaj has selected some tunes that DJ Glenn Astro… Info -
18. Dec 2018
Carhartt WIP Store Gift Card now available in stores (EU/UK only). *Exclusive to in-store purchases #CarharttWIP… Info -
17. Dec 2018
Holiday Gift Guide — a selection of Carhartt WIP stocking fillers. Available in stores & online.… Info -
13. Dec 2018
Earlier this year, Jim Craven, Henry Kingsford and the Carhartt WIP Skate Team travelled to Iceland hunting for rem… Info -
06. Dec 2018
.@nikesportswear x Carhartt WIP now available at selected Carhartt WIP stores & online: Info -
03. Dec 2018
For the first time, Carhartt WIP and @nikesportswear have joined forces, creating a footwear collection that combin… Info -
26. Nov 2018
RT @greyskatemag: Hringur – a new by Jim Craven for Grey & @CarharttWIP documenting a 10-day trip around Iceland's ring road, out now Info -
25. Nov 2018
Black Friday Weekend Ends Tomorrow. In stores & online. Info -
23. Nov 2018
Black Friday Weekend. Shop discounts on selected items until Monday, November 26. Info -
20. Nov 2018
Launching Holiday 18, @nikesportswear and Carhartt WIP have come together on a footwear collection. The pack combin… Info -
16. Nov 2018
Presenting issue two of WIP Magazine – with its purple-tinged cover featuring Steve Lacy, the 20-year-old musician… Info -
15. Nov 2018
Taken from issue two of WIP Magazine: We speak to @realstevelacy, the 20-year-old member of the unconventional, Gra… Info -
14. Nov 2018
F/W18 Winter Essentials now available in stores & online. Info -
13. Nov 2018
The Fall/Winter 2018 collection is awash with rich but muted tones and textured fabrics – in particular, an array o… Info -
12. Nov 2018
Carhartt WIP Skateboarding SOCIAL 01, filmed in #Madrid by Romain Batard. - Featuring Rémy Taveira, Felipe Bartolom… Info -
08. Nov 2018
For Fall/Winter 2018 Carhartt WIP has worked with @Converse to create two variations of the iconic Chuck 70 silhoue… Info -
05. Nov 2018
LENTIICULAR, the latest Carhartt WIP skate clip, sees Roger Gonzalez apply his signature multi-angle, mixed-format… Info -
24. Oct 2018
RT @Dazed: “It’s the best party you ever gonna go to, no comparison.” In collaboration with @NTSlive and @CarharttWIP, we go deep into the… -
19. Oct 2018
Pile It Up - Autumnal fleece pieces now available in stores & online. Info -
18. Oct 2018
.@burtonsnowboard x Carhartt WIP now available in Burton stores, at selected Carhartt WIP stores & online:… Info -
11. Oct 2018
F/W18 Military Pants now available in stores, at selected retailers & online. Info -
09. Oct 2018
.@burtonsnowboard x Carhartt WIP. Coming soon. #Burton #CarharttWIP Info -
04. Oct 2018
.@trojanrecords x Carhartt WIP now available in stores, at selected retailers & online: Info -
02. Oct 2018
Carhartt WIP has team up once again with @timex. Available now in stores, at selected retailers & online:… Info -
25. Sep 2018
Built To Last - Seasonal @CORDURABrand-based products are now available in stores, at selected retailers & online:… Info -
21. Sep 2018
F/W18 Military Accessories now available in stores & online: Info -
20. Sep 2018
.@converse x @CarharttWIP One Star, now available in stores, at selected retailers & online: Info -
18. Sep 2018
.@converse x @carharttwip One Star. Releasing in stores, at selected retailers & online this Thursday, September 20… Info -
13. Sep 2018
.@Converse x @CarharttWIP. Coming soon. Info -
13. Sep 2018
.@Converse x @CarharttWIP. Coming soon. Info -
06. Sep 2018
For Fall/Winter 2018, Carhartt WIP pays tribute to The Village Cry publication, reprinting a selection of its iconi… Info -
05. Sep 2018
RT @NTSlive: Apply now to NTS WIP - a new artist development programme from NTS Radio, Arts Council England (@ace_national) and @carharttwi… -
03. Sep 2018
RT @recordsakashik: that man @mndsgn is headed to europe on tour for a few weeks this month presented by @CarharttWIP. peep this mix he did… -
03. Sep 2018
This month Carhartt WIP Radio features a musical journey by producer, DJ and Akashik Records' co-founder Ringgo Anc… Info -
31. Aug 2018
RT @NTSlive: TODAY: NTS & @CarharttWIP kick off at the Killasan sound system at @breadandbutter Berlin. Starting 6pm local time. Feat: @… -
31. Aug 2018
RT @freeskatemag: @maxpalmer, ollie over to noseslide from the @carharttwip Taipei gallery we just put up. Check back tomorrow for @jacobel… -
24. Aug 2018
RT @NTSlive: NTS & @CarharttWIP join forces to man the infamous Killasan sound system at @breadandbutter in Berlin, with music starting at… -
23. Aug 2018
Fall/Winter '18 Chinos & Tees now available in stores, at selected retailers & online: Info -
16. Aug 2018
Fall/Winter 2018 First drop now available in stores, at selected #CarharttWIP retailers & online:… Info -
10. Aug 2018
#CarharttWIP Fall/Winter 2018 Lookbook by Viktor Vauthier. Info -
07. Aug 2018
RT @trojanrecords: We have teamed up with @CarharttWIP who have asked Canadian DJ, producer and record collector Scott Monteith, aka @deadb… -
02. Aug 2018
For this month’s Carhartt WIP Radio Show, we present 75 minutes of @trojanrecords music, celebrating the 50th anniv… Info -
01. Aug 2018
RT @freeskatemag: Max Palmer, gap to wallride nollie out, from our @carharttwip in Taipei article in issue 19. 📷: @alexbrpires 🔴 Info -
30. Jul 2018
New Drop of Graphic T-Shirts now in stores & online: Info -
26. Jul 2018
Our sale continues, with a number of pieces from our Spring/Summer 2018 collection discounted, and more added to ou… Info -
23. Jul 2018
Spring/Summer 18 Shorts & Swim Trunks available in stores & online: Info -
13. Jul 2018
Carhartt WIP x Brain Dead SS18 collection and INDEX VOL.01 available from Saturday July 14th, at selected Carhartt… Info -
11. Jul 2018
#SALE - Up to 50% off. Further reductions and more Spring/Summer 18 styles added. In stores & online:… Info -
09. Jul 2018
Carhartt WIP x Brain Dead SS18 collection landing at selected Carhartt WIP stores & online in July 14th. Stay tuned… Info -
06. Jul 2018
Gavà - a Spring/Summer '18 editorial shot by Chus Antón. Art direction: Grégory Clavijo Style: Ana Murillas… Info -
02. Jul 2018
Carhartt WIP is pleased to present a Radio show prepared by Brain Dead's co-founder Kyle Ng, which showcases his lo… Info -
28. Jun 2018
#SummerSale — up to 40% off selected items from the Spring/Summer '18 collection in Carhartt WIP stores and online:… Info -
26. Jun 2018
Mzansi - A Spring/Summer '18 editorial 📸 by Sylvain Sey Info -
19. Jun 2018
Spring/Summer '18 Regular Cargo Short Info -
15. Jun 2018
For Spring/Summer 2018, we have collaborated with the London-based artist, photographer & curator Matt Martin, with… Info -
14. Jun 2018
Spring/Summer '18 World Party capsule collection now available in stores, at selected retailers & online:… Info -
12. Jun 2018
#Barcelona: Cotch Off Sonar Festival, Thursday 14th June at Catalan hotspot club LAUT. Pre party at our Carhartt WI… Info -
08. Jun 2018
WIP is a new magazine by Carhartt Work In Progress. True to its name, the 140-page title seeks to highlight those w… Info -
07. Jun 2018
Carhartt WIP is pleased to present a mix by Melbourne's Butter Session. Initially launched as a blog, It had since… Info -
07. Jun 2018
RT @greyskatemag: Watch #SottoTorchio, our new film with A Brief Glance and @CarharttWIP documenting a skateboarding / wine-tasting tour of… -
14. May 2018
«Marseille» - the last video clip by Tao Ström featuring Carhartt WIP riders Roman Gonzalez, David Stenstrom, Andre… Info -
09. May 2018
Spring/Summer '18 Shortsleeve Shirts available in stores, at selected retailers & online: Info -
03. May 2018
Spring/Summer '18 Division Script Program - now available in stores, at selected retailers & online:… Info -
03. May 2018
Our new US-based webstore is now live at Info -
03. May 2018
To accent the collection, we asked Mute Records' founder Daniel Miller to select his favorite NEU! songs and prepar… Info -
26. Apr 2018
Carhartt WIP x NEU! - now available in stores & online. Info -
24. Apr 2018
RT @CrackMagazine: Meet the artists and DJs inking a new chapter in Düsseldorf's cultural legacy in our exclusive feature: Info -
18. Apr 2018
Spring/Summer '18 Bib Overalls available in stores & online here Info -
17. Apr 2018
SAINT DENIS, our latest skateboarding documentary shot & directed by Phil Evans featuring team rider Denis Lynn, is… Info -
12. Apr 2018
Spring/Summer '18 Nimbus Two Tone Pullover now available in stores and online. #CarharttWIP #nimbuspullover… Info -
05. Apr 2018
Spring/Summer 2018 features a slew of chino pants in a multitude of cuts. Find yours here: Info -
03. Apr 2018
Soulful, deep and blessed with a long lasting musical power that stands against time: Carhartt WIP Radio welcomes d… Info -
29. Mar 2018
Spring/Summer '18 Madison Program available in stores, at selected retailers & online. Info