HCLS Total Experience: Driving Engagement for Business Results
ANALYST REPORT

HCLS Total Experience: Driving Engagement for Business Results

by Gartner®

HCLS Total Experience: Driving Engagement for Business Results

About the Report

How CIOs in the healthcare and life science industry can apply the Total Experience (TX) strategy

“Consumer experience continues to be a priority for most healthcare and life science (HCLS) organizations, but maturity remains low,” as per Gartner. To change the game, CIOs should consider a Total Experience (TX) strategy to enable seamless experiences for consumers, partners and employees with an intuitive user experience (UX) across multiple platforms, touchpoints and journeys throughout the HCLS industry. 

Advancing HCLS TX demands a strategy that transcends current metrics, embraces industry trends and adopts new ways of working. 

CIOs can leverage this research to navigate the evolving healthcare and life science landscape and balance multi-stakeholder views to achieve desired results.

Our Key Takeaways

  • Key findings on the state of Total Experience (TX) strategy for the healthcare and life science (HCLS) industry.
  • Overview of how CIOs must apply an HCLS TX strategy to realize intelligent health.
  • A detailed explanation of how embracing HCLS TX transforms business and operating models, from hyper-personalization to eliminating data silos.
  • Recommendations and next steps for CIOs to overcome fragmented ecosystems and tap into the opportunities offered by HCLS TX.
Gartner, HCLS Total Experience: Driving Engagement for Business Results in Healthcare and Life Science, Faith Adams, Connie Salgy, Et Al. 6 March 2024.

GARTNER is a registered trademark and service mark of Gartner and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved.

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