Customer Case Studies


Precitool Case Study

Bang & Olufsen

commercetools Case Study Bang & Olufsen

REWE Marketplace

REWE Marketplace Case Study

B&S International B.V.

Case Study B&S International B.V.

Franka Emika

commercetools Case Study Franka Emika

Regional Telco & Media Company

Telecommunications ecommerce platform upgrade

Telecommunications Company

Telco commerce case study


Nieuwkoop Case Study


TROX Case Study


PADI Case Study


Highsnobiety Case Study

Scandinavian MAN

Case Study: Scandinavian MAN


Moonpig Case Study


Case Study C.H.Beck


Case Study Mietski




Case Study Riedel






Complete Nutrition

Blue Star


Carhartt Work In Progress (WIP)


Henka Case Study



White Paper & E-Books

B2B Commerce: Laying a technological foundation for business success

B2B Commerce Whitepaper by commercetools

From In-Store to Online: How to overcome new challenges in the food industry

Food White Paper

Modernizing the Telco Enterprise with Microservices

GraphQL for Modern Commerce

GraphQL for Modern Commerce

How Digital Transformation is Reshaping the Global Fashion Industry

Fashion Whitepaper

Migrating to the Cloud

Migration to the Cloud

Migrating from Magento to commercetools

Migration from Magento to commercetools

The Headless Commerce Playbook for Business Leaders

Headless Commerce Playbook

eMag: Why retailers need to shift away from traditional ecommerce technologies

commercetools eMag

B2B Commerce: Taking a Phased Approach to Platform Migration

Best of commercetools 2019

Best of commercetools 2019

Connected Cars: Disruption in Mobility


Whitepaper: (Re)platforming

Migration to commercetools

Migration Guide WP

From Monolith to Microservices

From Monolith to Microservices

Booklet: APIs for Modern Commerce

Booklet: Microservices for Modern Commerce

Benefits of Headless Commerce

Headless Commerce Whitepaper

Blueprint Architecture for Modern Commerce

Blueprint Architecture

Best of commercetools 2018

Best of commercetools 2018

The New Chiefs of Commerce in the Digital Enterprise


Microservices: A paradigm shift for fast-growing eCommerce businesses


The Advantages of a customer-focused Omnichannel strategy


The Fusion of Content & Commerce


Reimagining Retail Commerce With the Right Tools


API-led Commerce Drives Next-Gen Digital Experiences


Other Studies

commercetools named a Leader in The Forrester Wave B2C Commerce Suites, Q2 2020

The Forrester Wave B2C Commerce Suites Q2 2020

commercetools named a Strong Performer in The Forrester Wave B2B Commerce Suites, Q2 2020

The Forrester Wave B2B Commerce Suites Q2 2020

commercetools named a Visionary in 2019 Gartner Magic Quadrant for Digital Commerce

2019 Gartner Magic Quadrant

The Forrester Wave B2C Commerce Suites, Q3 2018

Forrester Wave B2C Commerce Suites Q3 2018

commercetools named a Visionary in 2018 Gartner Magic Quadrant for Digital Commerce

Gartner MQ

commercetools enters the Forrester Wave 2017 as a contender

Forrester Wave

Forrester Study: Businesses Embrace Content + Commerce To Drive Customer Engagement


Videos, Webinars & Podcasts

NEW RETAIL 2020: Frictionless Convenience

Frictionless Convenience - NEW RETAIL 2020 Webinar

Virtual Roundtable: Are you in need for speed?

Virtual Roundtable: Are you in need for speed?

Modernize your commerce workflow with JAMstack

Modernize your Commerce Workflow with JAMstack by commercetools

Is DevOps the hidden champion for your digital business?

Mindcurv Virtual Roundtable

Get ahead in Modern Commerce with GraphQL

GraphQL and Rest APIs webinar

Is Your Commerce Platform Truly Modern or ‘Fake New’?

Customization in commercetools with Subscriptions, WebHooks and API Extensions

If Google, Amazon or Microsoft Built A Commerce Platform, What Would it Look Like?

Modern Omnichannel-Retailing

Modern Omnichannel

How APIs are Driving the New Commerce Landscape

The New Gatekeepers of Digital Commerce

Businesses Embrace Content + Commerce To Drive Customer Engagement

Why eCommerce and CMS are Likely in Your Future

Online Grocery: Modernizing the Industry for Omnichannel Commerce

Microservices in Commerce

Info Sheets

The commercetools Microservices Integration with the Adobe Experience Cloud

Merchant Center

Bloomreach – commercetools Connector

commercetools bloomreach connector


Info Graphic: Omnichannel