Learning Resources

Composable Commerce for Business Leaders

This white paper spells out in understandable terms why composable commerce is the right choice for growing brands, highlighting its superiority over traditional monolithic platforms and the significant advantages of building a composable organization.

The Omnichannel Playbook: Leveraging Composable Commerce for Omnichannel Experiences

The playbook provides brands and retailers with emerging trends, key principles, pitfalls to avoid, and how composable commerce can leverage omnichannel experiences.

commercetools vs. Shopify for Enterprise-Level Businesses

This white paper meticulously examines Shopify and commercetools, two prominent eCommerce platforms, unraveling critical distinctions for enterprise-level businesses.

Unlock Black Friday

Unlock eCommerce insights with experts from Harry Rosen and Emma Sleep. Join us on Dec. 7 to learn how leading brands prepare for and experience the busiest times of the year.

The B2B journey to composable commerce: Building digital experiences for strategic business growth

Join us as we delve into the world of composable commerce for B2B companies. Discover how businesses are leveraging this approach to create tailored digital commerce experiences that fuel strategic business growth.

Frictionless B2B Customer Experience Webinar

This on-demand video explores what makes the B2B customer experience frictionless and how to increase sales and customer loyalty with composable commerce.

Comparison Table: commercetools vs Shopify

In this comparison chart covering extensibility, maintenance, vendor lock-in, partner network and much more, we illuminate the strengths of commercetools and the drawbacks of Shopify.

The New Approach to TCO for Digital Commerce

Why modern, composable solutions are more cost-effective than legacy, monolithic platforms when it comes to eCommerce TCO.

2023 Gartner® Critical Capabilities for Digital Commerce

With several platforms moving into a modular approach and moving steadily toward composable architecture, the 2023 Gartner® Critical Capabilities for Digital Commerce report ranks commercetools 1st in the Composable Commerce Use Case.

Master B2B UnWebinar Debate

In this on-demand webinar, Master B2B hosts a live debate with a panel of experts who debate whether or not AI can solve the $3 trillion data problem in B2B eCommerce. The consensus? Yes, AI can help, but business leaders should proceed with caution.

The Direct Seller’s Guide to commercetools

This guide explores how embracing commercetools Composable Commerce can take your direct sales business to the next level by enabling you to maximize operational efficiencies, improve customer engagement and diversify your revenue streams.

HCL Commerce Cloud Migration

The complete technical guide that leads developers and their teams through migration planning and execution from HCL Commerce Cloud to commercetools in detail.

Frictionless B2B Customer Experience Guide

This guide for B2B leaders looks at what makes the customer experience frictionless and how generative AI has changed the game for digital commerce.

Insiders Reveal: How to Benchmark and Accelerate Your B2B Digital Maturity

Learn from B2B experts about key strategies for benchmarking and accelerating your B2B digital maturity.

commercetools Composable Commerce for B2B: Feature Guide

Get to know the robust and native B2B-specific feature set powered by commercetools Composable Commerce for B2B.