by commercetools
Organizations are weighing investment priorities across a number of enterprise software platform upgrades. In this research report, we strove to understand not only the motivations behind an eCommerce platform migration, but the hurdles involved in securing the corporate buy-in.
Across retail, wholesale, B2B manufacturing and consumer packaged goods organizations ranging in revenue size from $500 million to over $5 billion, we discovered the number one buying trigger for recent eCommerce migrations as well as the leading metric these companies use to measure the success of an investment in a new platform.
Read the white paper if your organization is planning an eCommerce migration or if you’ve already migrated and are looking for like-minded feedback on core benefits.
