Turn AI into action. Convert strategy into revenue.
Agentic Commerce empowers your business to automate smarter, personalize faster, and respond instantly without replatforming or roadblocks.
Let’s talk
The operating system for the AI-led commerce era.
Agentic commerce is more than intelligent automation — it’s a new operating model for digital business.
Built on the principles of autonomous intelligence, real-time orchestration, governed AI execution and human-aware oversight, commercetools empowers enterprises to move faster and scale smarter across digital and physical channels, all from a common platform.
Agentic commerce. Ready now.
No rebuilds. No replatforming. Connect AI agents directly to commercetools MCP and instantly activate intelligent execution across your entire business data set.
Smarter decisions
AI agents make complex choices in real time, so your business stays ahead of every moment.
Real-time execution
From product recommendations to pricing updates, agents don’t wait; they act.
Safer automation
Built-in governance, scopes, and auditing ensure AI actions stay compliant and controlled.
AI in action: Real use cases driving real growth
From autonomous storefronts to intelligent support and agile merchandising, agentic aommerce creates a measurable impact across your entire business.
AI-native commerce journeys Agents that sell, guide and optimize in real time.
An AI agent acts as a smart personal shopping assistant. It understands shopper preferences, browses the product catalog, adds to the cart and applies promotions, all without human input.
AI-enhanced brand journeys Elevate your brand experience with real-time intelligence.
An AI-powered merchandising agent dynamically bundles trending products, adapts layouts based on engagement data and runs micro-tests on creative—all in minutes, not weeks.
AI-Powered business user experiences Operate at speed – without waiting on tech.
A marketer configures an agent to launch a flash sale based on low inventory and high site traffic, all through a low-code dashboard — no engineering help needed.
Why agentic commerce works and wins.
These are the four principles that transform AI from a buzzword into business value, helping you operate faster, smarter, and at scale.
Let AI do more than assist — let it drive.
From pricing to fulfilment, agents make informed decisions and execute instantly, turning business logic into action without human delay.
Respond faster than the market moves.
Agents react instantly to customer behavior, inventory signals, and system events, unlocking opportunities as they happen, not after.
Let teams move faster — without writing code.
Business users can configure, launch and manage intelligent workflows through intuitive, low-code tools, reducing reliance on engineering and accelerating execution.
Let's architect the agentic era together.
Whether you’re crafting next-gen shopping journeys, streamlining operations or enabling AI-driven support, agentic commerce gives you the foundation to move from experimentation to execution faster, smarter and with confidence.