Lab Digital

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About Lab Digital

Lab Digital is a full-service digital agency focused on digital commerce. It helps complex, multi-brand and multi-country organisations transform their platforms and build composable, vendor-independent foundations that keep delivering value, whatever comes next.

commercetools is the commerce engine in the architectures Lab Digital builds. The agency designs vendor-independent platforms on commercetools and pairs them with its own accelerators, including Evolve, its composable agentic commerce platform and a certified accelerator on the commercetools marketplace. Its composable approach keeps client data structured, governed and AI-ready, so the platform scales to new markets and brands and is ready for agentic commerce as the channel matures.

Lab Digital's work with Frasers Group on the FGPX platform, built on commercetools, won the Composable Impact category at the MACH Impact Awards 2026.

           

Services

Lab Digital is a full-service digital agency, meaning they help their clients with any challenge ranging from strategy, design, UX, development of eCommerce solutions, CMS solutions and apps, as well as maintenance and application management and hosting on cloud solutions such as AWS and Microsoft Azure.

Lab Digital's core expertise is in helping large organizations (multi-brand, multi-country) achieve scalable eCommerce solutions based on MACH technology. 

Their services include:

  • Strategy
  • User Experience
  • Design
  • eCommerce, CMS implementation
  • Maintenance
  • Application management
  • Cloud Hosting
  • MACH Development

Testimonials

Using commercetools in conjunction with Lab Digital’s deployment framework approach for global commerce has brought Danone a lot of speed and control over its ecosystem. New use-cases can now be rolled out in weeks instead of months to years, and at the same time it facilitates an internal global community to collaborate and work together on commerce concepts.

Russel Lincoln
Global Commerce Marketing Manager, Danone Specialized Nutrition

Lab Digital and their orchestration framework have accelerated delivery of a global commerce platform strategy at Glen Dimplex. Building on their experience with similar platforms as well as available tooling, this effort has resulted in a foundational platform for Glen Dimplex to build commerce use-cases across our brands all around the globe, relying on re-use and configuration rather than individual builds.

Robert Spijker
Digital Product Manager, Glen Dimplex
Partner Type
Solution Partner / Systems Integrator
Partner Tier
Silver
Offices

EMEA

Netherlands

Case Studies