commercetools & Deloitte Digital
All the eCommerce ingredients for food & beverage B2B players
The B2B food & beverage industry continues to be one of the hardest hit after the pandemic. With ongoing supply chain disruptions and inflation, how can this sector succeed in the years to come?
With 49% of all B2B purchases originating online and growing every year, it’s clear that the time to invest in modern eCommerce is now.
This detailed guide showcases how F&B companies with B2B operations like Danone, Dawn Foods and Just Eat Takeaway.com have leveraged eCommerce with a modern twist: Composable commerce architecture.
Get to know the principles to accelerate your eCommerce journey — and adapt faster to ever-changing market conditions and customer demands.