White Paper
Leveraging Cloud-Native commerce for Brands
by commercetools

About the whitepaper
A technical guide for MACH-based architecture with commercetools and AWS
As many brands still rely on monolithic commerce platforms and lag on cloud-native infrastructure, they struggle with legacy systems that lack flexibility, scalability, and agility for the next wave of growth.
Key Takeaways
- Implement common backend retail business logic as cloud-based microservices.
- Connect the backend microservices with different storefront user interfaces (UIs), such as a retail store POS system, an eCommerce website, or a mobile app interface.

This whitepaper provides an overview of top-of-mind retail prerequisites before diving into the technical architecture specifics of AWS and commercetools for retail.
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