About beets&roots:

beets&roots was founded by a Michelin star chef and a business savvy entrepreneur. The inspiration? The lack of freshly prepared, healthy lunch options throughout Germany. The motivation? To become the destination for delicious, seasonal, health-conscious food.

beets&roots was born in Berlin and embodies the open-minded global mindset of its hometown. A company with international flair: from the culturally-diverse team to the globally-inspired menu. beets&roots sprouted in 2016 and now serves up good food and good vibes in 4 Restaurants across Berlin & Hamburg.


Serving seamless customer experience:

When beets&roots decided to integrate tech as one of their core DNA’s, it was clear that what they really wanted was to be an API-first tech organization. After some research they came across commercetool, that made a promising impression.

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