Is your shopping experience built to impress? We turn average into exceptional.

Deliver unified, AI-powered shopping experiences across every channel — from digital to physical, human to agent. Built for scale, speed and the future of intelligent retail.

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Is your shopping experience built to impress — or just to work? We turn average into exceptional.
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Create amazing shopping experiences, from discovery to delivery.

Enterprise-grade and AI-forward commerce components to build and run every step of the customer journey.

Product catalog

Manage complex product data through an AI-ready interface built for unified and agentic commerce, so your catalog appears wherever modern buying begins. Deliver consistent, localized experiences across all touchpoints with centralized global control.

Storefront Search

Make products instantly discoverable with intelligent search that understands both humans and AI. Fine-tune relevance, filtering and facets to deliver faster, more accurate product discovery.

Promotions

Configure personalized offers, regional bundles, discounts and promotions from one interface, dynamically tailored by buyer, channel or context for both humans and intelligent agents.

Pricing

Set prices with maximum flexibility to fit any business model. Support dynamic, tiered and volume pricing with full control over tax categories and sales configurations.

Checkout

Manage checkout, payments and fulfillment in one platform with easy PSP integrations, recurring orders, inventory management and shopping lists for humans and agents.

Customers

Easily manage and search across large customer bases at scale. Organize customers into groups and leverage insights for hyper-targeted pricing and promotions.

Audit Log

Track all system changes and user actions with a clear, centralized audit log. Ensure transparency and accountability across your operations.

Import / Export

Easily import and export customers, products, prices, inventory, and orders. Streamline data flow to boost operational efficiency across your business.

More solutions for frictionless commerce

Accelerate agentic and unified commerce with commercetools Frontend, InStore and integrations. Let intelligent assistants transact and personalize, while you stay in control of every touchpoint.

Native Personalization Personalization that converts: Native to commercetools

See how commercetools’ native personalization capabilities deliver tailored shopping experiences in real time, driving high engagement, loyalty and conversion.

Pricing & Promotions Smarter pricing and promotions with commercetools

Discover how commercetools empowers merchants to easily manage dynamic pricing and targeted promotions that boost conversions and maximize revenue. 

Power Global Growth with Multisite Capabilities

Expand into new markets faster with multisite capabilities, empowering you to manage multiple brands, regions, and storefronts from a single platform.

More brands. More markets. Scale your business without limits.

Power unified commerce across digital, physical and AI-driven channels. Support global growth, multiple models and intelligent engagement from one scalable platform.

Jaycar, a retailer specializing in electronic components, leveraged commercetools’ unified commerce platform to blend in-store and online shopping.

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Jaycar customer story

Norway’s favorite bookstore, ARK Bokhandel, modernized eCommerce and saw 25% boost in revenue just one month after switching to commercetools.

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ARK Bokhandel customer story

The fashion group APG & Co. slashed technology operating costs by 35% and reduced operational technical support by 60%.

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APG & Co customer story

We help our customers scale faster.

47%

Increase in average order value (AOV) YoY

Christie Cookie Co.

80%

Regional sites implemented as a core strategy for growth.

Breville

89%

Increase in successful order rate.

PLUS Supermarkets
commercetools Composable Commerce has been a game-changer for us in adding new digital touchpoints. Its modular and flexible architecture enabled the seamless addition of our new grocery app while leveraging the scalability, resilience, cost efficiency and security benefits of cloud-native architecture.
Venky Kumar, CPTO, Milkrun (Woolworths)

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The enterprise commerce platform to outperform.

Build with flexibility and freedom

Create experiences for human shoppers and intelligent agents with unmatched customization and extensibility.

Monetize every Black Friday-like event

Scale instantly to support surging traffic without compromising performance.

Stay secure and future-ready

Enterprise-grade protection, compliance with industry standards and guardrails for agentic interactions.

Choose the next step to start your commercetools journey.

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Experience commercetools in action.

Accelerate your implementation

Tap into our partner network.

Talk to an expert

Let’s discuss how we can help your business stand out.