AI in Unified Commerce: Beyond the Hype and into the Shopper’s Reality
July 10, 2025 - 5 PM CET | 11 AM ET

AI in Unified Commerce: Beyond the Hype and into the Shopper’s Reality

by commercetools, Stripe and AWS

AI in Unified Commerce: From Buzzword to Buyer Impact

About the webinar

Deliver results faster with AI-powered unified commerce 

As unified commerce transforms retail by seamlessly connecting online and offline experiences, AI is accelerating personalized marketing, streamlining checkout, optimizing inventory, and more. 

But how can retailers harness AI within unified commerce to deliver frictionless experiences and boost operational intelligence across every touchpoint?

Join this live webinar with experts from commercetools, Stripe and AWS to explore how AI is turning unified commerce from a vision into real-world results. 

Whether you’re just getting started or scaling strategically, you’ll gain actionable insights into where AI delivers the most impact — and how to unlock its full potential for sustainable growth.

What you’ll learn

  • Discover the fundamentals of unified commerce — and how AI seamlessly fits into the ecosystem.
  • Explore the challenges and opportunities of applying AI across multiple customer touchpoints.
  • From generative AI to agentic workflows, see how AI is transforming the entire customer journey, from frictionless checkouts to smarter operations.

google cloud partnership

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About the Speakers

Alistair Groves
Alistair Groves
Head of Product - Core Commerce, commercetools

Kalyani Koppisetti
Kalyani Koppisetti
Principal Partner Solution Architect Amazon Web Services

Danny Smith
Danny Smith
Solutions Architect - Alliances & Channels, Stripe