.webp)
Finally, a unified commerce platform for all business models.
Deliver seamless customer experiences, streamline operations and prepare your business for an AI-driven future — all from a single platform at
enterprise-grade scale and performance.
Model complex account hierarchies with Business Units and define granular, role-based permissions for purchasing and approvals. Organize customers into groups and personalize pricing, promotions and experiences across all your business models.
Manage complex product data with enterprise-grade catalog management and flexible data models — and ensure consistent, localized experiences across channels. Ready for agentic commerce, so your products appear wherever modern buying begins.
Deliver intelligent, lightning-fast search that understands human intent, complex entitlements and AI-driven queries alike. Fine-tune relevance, filtering and facets to enable effortless discovery and conversion for every B2B and B2C scenario.
Set prices with complete flexibility to support all business models. Enable dynamic, tiered and volume-based pricing with full control over tax categories, sales rules and custom agreements for business and consumer buyers.
Configure personalized offers, regional bundles, discounts and campaigns from a single interface. Dynamically tailor promotions for individual buyers, channels and buying contexts — whether human or AI.
Empower sales teams and customers with robust purchasing capabilities — from recurring orders and automated quoting to seamless checkout. Easily integrate with payment service providers for efficient transactions.
Maintain transparency and accountability with a centralized audit log. Track all system changes and user actions to gain full visibility across your commerce operations.
Simplify data management by importing and exporting customers, products, prices, inventory and orders. Keep multiple systems synchronized with ease to maintain accuracy and operational efficiency.
Connect your ERP, CPQ, CMS, OMS and other systems for real-time data interoperability. Leverage our platform for rapid AI-driven innovation across your commerce ecosystem.
Customers multiplying growth with B2X commerce.
The manufacturer of hand tools Tekton hammered out its B2B, B2C and D2C models on one unified platform in under 5 months.
Camera lens manufacturer Tamron Europe launched D2C eCommerce in just two months, controlling core product data while allowing 27 distributors to manage their own local storefronts and promotions.
The leading global food and beverage company Danone leverages commercetools for D2C and B2B models across diverse markets.
To expand the multi-brand B2B & D2C eCommerce.
Faster campaign turnaround times with workflow automation.
D2C brands created in only 4 months.
.svg)
C-Owner and Board Member, Tekton
Master B2X models without missing a beat.
Combine enterprise-grade B2B capabilities — quoting, approvals, account hierarchies — with the flexibility to design B2C-style experiences. commercetools delivers the depth and scalability modern enterprises need.
From multi-tier dealer networks to B2B2C ecosystems, you can easily manage multiple sales models across corporate accounts, intermediaries and consumers — all within one platform.
commercetools prepares businesses for AI-driven purchasing and engagement with AI integrations and agent-ready technology, boosting productivity and future growth.
Start your commercetools journey today.
Related Resources
.svg)