commercetools Recognized as a Customers’ Choice in the 2025 Gartner Peer Insights™ “Voice of the Customer” for Digital Commerce

89% of commercetools customers are willing to recommend the composable commerce platform to peers

MUNICH, GERMANY, June 5, 2025  – commercetools today announced it has been recognized as a Customers’ Choice vendor in the 2025 Gartner® Peer Insights™ “Voice of the Customer” for Digital Commerce report. commercetools was recognized for Overall Experience, and User Interest and Adoption.

According to the 2025 Gartner® “Voice of the Customer” for Digital Commerce report, 89% of commercetools customers are willing to recommend the digital commerce platform to peers. 

To compete in today’s market, businesses need a commerce platform that scales with them, fuels innovation, and delivers exceptional experiences. We feel being named a Customers’ Choice vendor by Gartner — and having such strong advocacy from our customers — acknowledges that commercetools is the trusted choice for market-leading brands across industries.

Eric Speciel

Chief Customer Officer, commercetools

With a customer base spanning industries and business models, commercetools enables global enterprises, including Danone, Sephora, NBCUniversal and BMW, to create and scale tailored shopping experiences across any channel. Businesses leveraging commercetools, on average, experience 100% uptime, a 75% reduction in operating costs, and site speeds five times faster than competitors. 

According to the Gartner Peer Insights™ reviews garnered over the last 18 months, customer feedback on commercetools included:

• “We were looking for flexibility and performance that could scale. We’ve found that in commercetools. We are able to use cutting-edge technologies and frameworks, which our developers love, and which translates into a modern ecommerce shopping experience for users. Also, the people at commercetools are wonderful and clearly care deeply about their product.” (link)
• “commercetools is a high-performance, stable, scalable and reliable SaaS platform built according to the MACH approach. In addition to the excellent quality of the software, the support and contact with our customer service manager is also excellent. It’s simply a great product.” (link)
• “The customer relations and quality of solution architects during the initial discovery phase and afterwards were exceptional. We had and still have the confidence of having a partner that is reliable. The tool is highly customizable - such as categories, prices, etc - and enabled us to tailor a solution that fits with our very specific domain.” (link)
• “My experience with commercetools has been outstanding. The platform’s flexibility and scalability have allowed us to tailor solutions perfectly for our business needs. Its cloud-native architecture ensures smooth performance and easy integration. The support of commercetools’ architects and documentation has made the process even smoother.” (link)

To learn more about the impact commercetools drives for customers and read the full report, please visit the commercetools Analyst Report Center. 

About commercetools

commercetools is an enterprise commerce platform built to power innovation and versatility. Our composable, cloud-native technology provides the flexibility to design tailored, scalable commerce experiences across any channel — whether in stores, on social media, through connected devices, or in augmented reality. By removing the constraints of legacy systems, commercetools enables companies to innovate freely, personalize at scale, and quickly launch new channels to meet the evolving demands of their customers.

As trusted partners to brands like Audi, Danone, Eurail, NBCUniversal, and Sephora, commercetools helps its customers set the pace of innovation, deliver exceptional experiences, and achieve sustainable growth. With commercetools, businesses don’t just adapt to change — they lead it.

To learn more, visit commercetools.com.

About Gartner, Voice of the Customer for Digital Commerce, 23 May 2025

Gartner Peer Insights content consists of the opinions of individual end users based on their own experiences with the vendors listed on the platform, should not be construed as statements of fact, nor do they represent the views of Gartner or its affiliates. Gartner does not endorse any vendor, product or service depicted in this content nor makes any warranties, expressed or implied, with respect to this content, about its accuracy or completeness, including any warranties of merchantability or fitness for a particular purpose.

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