Build for what's next. Scale for growth.

Unlock success in 2025 and beyond with the world's most versatile, future-proof commerce platform. From enhancing customer experiences to boosting team efficiency, our platform empowers you to build for the future and stay ahead of the curve.

200+

releases delivered each year

13,000

deployments each year

Memorable customer experiences

From enterprise-class promotions to truly unified commerce experiences, and everything in between.

Seamless growth and expansion

What's new for scaling and
expanding your commerce business in any direction.

Team potential, unlocked

All the tools to help your teams be more productive and make better decisions.

Memorable customer experiences

Collage showing a smiling woman holding a tablet surrounded by icons for approving orders, checking stock, paying and collecting, with images of a laptop, receipt, smartphone, map, and card payment device.

Enable shopping everywhere with commercetools InStore

Bring your digital and physical stores together seamlessly. Keep product info, customer data and sales all in sync on one powerful engine to unify shopping experiences.

Digital illustration showing a 150 Euro gift card labeled studio.com among icons and logos of PayPal, Adyen, Stripe, and a silver credit card, highlighting payment options and split payment feature.

Wow your customers with more flexible gift card redemption options

Offer gift cards as a payment option and enable customers to redeem them at checkout or split payments between gift cards and other payment methods. All it takes is a few seconds to set up with our gift card redemption template. Available in public beta.

Smiling woman wearing white sunglasses holding a phone with discount offers: 50% off jeans, 10% off entire order, $5 off sneakers, and 20% off on orders over $500.

Offer the best discounts every time

Automatically apply the most optimal promotion –- whether it's a product or cart discount — so your customers always get the best deal.

Smiling man wearing glasses using a tablet with promotion bubbles offering two popcorns for $5 and 10% off two baseball hats with purchase of three jeans.

Boost customer loyalty with purchase-based discounts

Go beyond BOGO — offer flexible Buy & Get discounts to increase average order value and keep customers coming back.

Illustration showing up to 500 groups with categories Frequent Shoppers, Tech-savvy shoppers, and International shoppers, with circular profile icons under a button labeled Add to Group.

Sell more and faster with hyper-targeted promotions

Assign customers to up to 500 unique groups so you can target them with more personalized pricing and promotion campaigns.

Black and white portrait of a man with short hair looking at the camera.
"Targeted promotions aren't just discounts — they're strategic levers that drive engagement, loyalty and higher conversions by delivering the right offer to the right shopper at the right time."
Alistair Groves,
Head of Product, commercetools
Interface showing a collaborative shopping list for B2B with user avatars from US, DE, and UK, buttons to add items, place order, and approve list, and a table of products with SKU, category, and quantity details.

Streamline the buying journey for everyone

Empower your business buyers with shareable Purchasing Lists for B2B, allowing business customers to better collaborate with their colleagues in making purchasing decisions, and expedite their ordering for commonly ordered and grouped products.

Interface of recurring orders with fields for last and next order dates, interval selection, and item details, alongside a smiling woman using a laptop and a beauty box product image with a subscribe button.

Put more power in your customers' hands

Give customers the freedom to subscribe on their terms. With Recurring Orders, let them choose the cadence that fits their lifestyle — going beyond rigid monthly or quarterly plans to deliver ultimate convenience. Available in early access.

Seamless growth & expansion

E-commerce interface showing a shopping cart, payment card, checkout button, and logos of payment gateways Stripe, PayPal, and Adyen around a tablet displaying product images and prices.

Your ultimate destination for seamless PSP integrations and payment orchestration: Payment Hub

Fast, secure checkouts and streamlined processing are now everyday business. Integrate your preferred payment solutions with easy, no-code integrations.

Diagram of AI-assisted product data modeler showing four tables: Products with id, name, description, category; Categories with id and name; Attributes with id and name; Product attributes linking product_id and attribute_id.

Build product data models at lightning speed

Go live faster by using AI assistance to build your product data model for even the most complex product catalogs. Coming soon to early access.

Smiling man with short dark hair wearing a casual top, seated indoors.
"AI-assisted product data modeling is the key to unlocking unparalleled efficiency, speed and time to value — empowering businesses to seamlessly manage vast product catalogs while making data-driven decisions faster than ever before."
Marc Stracuzza,
Director of Product Strategy, commercetools
Collage showing a wristwatch, a pie chart marked 32%, a project timeline with colored bars, and a line graph with a $201K label.

Launch webshops even faster with more performant launchpads

From supporting customer groups to better mobile navigation, a series of enhancements to Foundry for B2C Retail and Foundry for B2B Manufacturing enable you to bring your commerce vision to life, fast.

E-commerce interface showing a phone and purple sweatshirt with price tags and options to select product material, gender, size, and color, plus an Add Product button.

Increase conversions with tailored Product Attributes

Easily enhance relevance for your target audience. Drive faster expansion, higher conversions and stronger brand awareness and loyalty with just a few simple clicks with Product Attributes.

User interface showing a mobile payment screen for a white baseball cap and a web dashboard with payment and domain info, surrounded by Stripe, Klarna, PayPal, Planet, and Adyen logos.

Expedite time to market with our payment-only mode integration

Deliver a better checkout experience without overhauling your system — just one line of code in your frontend unlocks a new experience. Also available within Foundry for B2B Manufacturing Store Launchpad.

Product listings showing a festival ticket priced at 45 euros with only 2 left, pink sneakers priced at 98 euros with 10 pairs left, and a teal tilt-head stand mixer priced at 400.50 euros marked back in stock.

Monitor inventory levels in real-time

Keep your inventory accurate — no matter how demand surges. Reserve stock for popular items, ensure shoppers see real-time availability and trigger alerts like "out of stock" or "back in stock" to keep them informed. Available in early access.

Team potential, unlocked

Magnifying glass focusing on data charts displaying bytes received, bytes sent, request processing time, and response count trends.

Optimize performance with real-time API monitoring

Keep a proactive pulse on performance at all times. Monitor composable commerce APIs using your preferred Application Performance Monitoring (APM) tool. Available in early access.

Screenshot of Merchant Center interface showing export options for product types and orders, including file format, file name, and selectable fields for export.

Effortlessly manage data with our enhanced Import API

Streamline your commercetools data management with powerful Import API enhancements, designed to boost efficiency and simplify operations.

Seamless CSV export

Easily export categories, customers, inventories, discount codes, products, orders and product types from the Merchant Center for quick data transfer across systems.

Faster product publishing

Import and publish products via CSV in seconds, ensuring the right products go live without delay.

Smarter data management

Save time with exports with CSV templates, bulk product deletion and unpublishing, plus custom object imports and exports.

Dashboard interface showing options: Set Cart Discount, Generate Discount Codes, Edit in Bulk, and Search Orders with icons.

Boost productivity and innovate faster with our enhanced Merchant Center

Unlock new levels of efficiency with powerful updates to the Merchant Center, designed to streamline workflows and accelerate innovation.

Effortless bulk editing

Easily filter and manage Product Selections within your catalog for faster updates.

Seamless checkout creation

Build and customize your checkout experience with the native pre-built checkout application.

Real-time API testing

Debug and optimize APIs instantly with the in-browser API playground and GraphQL Explorer.

Faster order search

Find what you need faster with pre-aggregated, indexed attributes for seamless order search.

Effortless discount code management

Easily link cart discounts to new or existing discount codes and upload generated discount codes directly to your commercetools project without downloads.

Screenshot of a business project dashboard with highlighted features: Duplicate Business Units, Move Orders, Search Business Units, and Verify Permissions, each linked to corresponding icons.

Effortlessly manage B2B operations with enhanced control

Take the complexity out of B2B commerce with powerful tools that streamline Business Unit management, permissions and order handling.

More granular permissions across your business

Regulate access to your customers’ data using data fencing and verify buyers’ permissions instantly with a single API call.

Seamless Business Unit Search

Quickly find business units using explorer mode or filter by active/inactive status. Need more? Build advanced search capabilities with the Business Unit Search API.

Easily reorganize orders and Business Units

Easily move Business Units across companies and orders across Business Units, ensuring the flexibility to evolve your customer’s modeling through time.

Smarter quote handling

Enhance customer service by adding line items to Quotes instead of starting from scratch.

Create and duplicate Business Units

Set up new Business Units in seconds by duplicating existing ones directly in the Merchant Center.

E-commerce interface showing search results for 'T-shirt size M' featuring four T-shirts with prices and an 'Update Price' button.

Make smarter product decisions with enhanced search capabilities

Take control of your product discovery and storefront performance with powerful new updates to our Product Search API.

Fine-tuned product display

Use indexed category order hints to arrange products in the perfect order on category pages.

Optimized search results

Fetch only the data you need with more precise queries via the Product Search GraphQL API. Available in early access.

Faster pricing updates

Ensure your storefront always reflects the latest product data and pricing in less time. Available in early access.

Boost productivity by customizing and extending your Merchant Center experience

commercetools Connect now supports Custom Views within the Merchant Center, for seamless display of your custom-built interfaces directly within the Connect environment.

Find the right shipping methods in record time

Easily navigate through extensive shipping options with new filtering capabilities. Search and apply filters by shipping method name, tax category or zone to quickly find the right options — saving time and streamlining operations.