Country, currency, customer group, channel and validity period all resolve to a single correct price, with no selection logic in your storefront.
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The same product carries different prices per country, currency, channel and customer group at the same time. The platform picks the right one during the cart calculation. Expansion becomes a data task rather than an architecture project, and pricing teams change prices without an engineering ticket.
Included in B2C Commerce, B2B Commerce and B2X Commerce products.
The price for a line item is chosen automatically based on country, currency, customer group, channel and validity period. Every storefront and channel gets the correct price without custom selection code into the storefront.
A single product variant can carry up to 50,000 different prices: every country, currency, channel, customer group, all tied to the same SKU. Prices are stored and queried separately from product data, so adding more of them doesn't slow anything down.
A lower per-unit rate above a quantity threshold, $5 each and $3 each at 100 or more, is defined directly on the price and applied automatically at cart calculation. No separate discount rule for every quantity break.
Customer-group and channel-specific prices reflect negotiated rates, with per-customer price lists for large accounts, and external prices available where account volume exceeds the standalone price limit.
A lower per-unit price above a quantity threshold is defined on the price itself and applied automatically, removing the need to maintain a discount rule for every quantity break.
Prices have validity periods, so sale periods start and end automatically, without a manual switch or the need for additional deployment.
standalone prices per variant for high-volume needs
embedded prices per product variant, or standalone for deep segmentation
No. The Pricing capability sets the price, and Promotions changes what’s charged on top of prices, such as discounts. The two capabilities are designed to work together.
Up to 100 as embedded prices, or up to 50,000 as standalone prices, with further increases available on request.
External prices keep the pricing logic in your own PIM or ERP, while checkout stays native, covering accounts whose negotiated per-SKU pricing exceeds the standalone limit.
No. Price selection is evaluated at cart calculation with no added latency.
Yes. Prices are created, updated and scheduled directly in the Merchant Center (commercetools' business user tooling) across markets, channels and customer segments. No engineering involvement needed.
The same operations are available over the API, so teams that prefer to manage prices from an ERP or PIM can push them in programmatically instead.
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