Grow aftermarket and spare parts sales
Digitize replenishment purchasing with searchable catalogs and self-service recurring orders. Make it easy to identify, configure and reorder spare parts across large and complex product inventories.
Sell spare parts, empower dealers and distributors, and simplify repeat ordering with B2B commerce built for complex catalogs, customer-specific pricing and multi-step approvals.









A webshop alone is not enough. Industrial manufacturers need a flexible commerce foundation that orchestrates workflows across products, systems and channels, today and as your business changes.
Model millions of product permutations, Bills of Materials (BOMs) and spare parts with flexible, scalable catalog structures.
Deliver customer-specific pricing, RFQs and approval chains through dynamic pricing and workflow orchestration.
Unify ERP, CRM and commerce systems to deliver consistent pricing, accurate inventory and seamless experiences across channels.
Modernize B2B commerce operations without sacrificing flexibility, scalability or speed.
Digitize replenishment purchasing with searchable catalogs and self-service recurring orders. Make it easy to identify, configure and reorder spare parts across large and complex product inventories.

Launch dealer and distributor portals with account-specific assortments, pricing and ordering. Give distributors and partners their own buying portal and ordering workflow. Enable self-service ordering, account-specific assortments and a tailored experience for every dealer network.

Handle contract pricing, quotes and multi-step approvals in one buying flow. Streamline complex buying journeys with customer-specific pricing, multi-step approvals and account-based purchasing workflows. Make it easier for buyers to place orders, manage repeat purchases and navigate complex procurement processes.

Turn emails, PDFs and spreadsheets into structured quotes and carts with AI-assisted order intake. Offer configurable products, digital quoting and self-service repeat ordering, and prepare for AI-assisted order intake, quoting and automated purchasing.

See how commercetools fits your manufacturing business.
“The biggest challenge was not the shop, but connecting the many systems already in use at ifm. commercetools not only made this possible, but also smooth and painless, enabling us to fully accommodate our requirements for business processes and customization.”


We’ve helped hundreds of large-scale industrial manufacturers modernize their commerce platforms with a practical, low-risk approach. The results: Lower operating costs, improved purchasing experiences and higher revenue.
Analyst reports, implementation guides, customer stories and deep dives — all the resources needed for teams evaluating agentic commerce solutions.
Digital commerce in industrial manufacturing environments typically includes configurable products, contract-based pricing, multi-step approvals and large-scale catalogs that must be managed through flexible systems.
Yes. commercetools is a modular, API-first platform, so you can integrate with ERP, PIM, CRM and OMS systems.
Yes. Manufacturers can create tailored experiences for distributors, dealers and partners using a single unified platform.
Yes. commercetools supports large catalogs, serial-number lookup and self-service spare parts ordering experiences. Our customer Normet, an underground mining technology supplier, is a prime example.
Yes. commercetools is a modern commerce platform that supports AI-assisted configuration, automated quoting and agent-driven experiences. For example, commercetools provides the B2B Intake Agent, transforming unstructured order inputs like emails, PDFs and spreadsheets into structured quotes or carts.
From manufacturing and automotive to healthcare and retail,
commercetools supports the business models that legacy platforms struggle to handle.
Join 500+ enterprises already running on commercetools — and find out how fast you can get there.