The 5 Stages of AI Commerce Readiness

About the eBook

A practical guide for brands in the age of AI shopping

AI is rapidly changing how customers discover, evaluate and buy products. As AI assistants like ChatGPT, Gemini and Microsoft Copilot evolve into shopping agents, brands need to ensure their products are not only discoverable, but also understood, trusted and ready to be recommended and purchased.

Many businesses aren’t prepared for this shift. Incomplete product information, disconnected systems and limited commerce capabilities make it difficult for AI to confidently surface and transact with products, leaving brands invisible in the next generation of commerce.

This ebook introduces the 5 Stages of AI Commerce Readiness, a practical framework to assess your current maturity, identify capability gaps and prioritize the investments that will help your business succeed as AI becomes a critical commerce channel.

What’s inside:

• All the details of the five stages of AI commerce readiness, what they mean, and how to move from one stage to the next. 
• Practical guidance on how to make your product data machine-readable and AI-ready. 
• Insights on the consumer trust gap and brand-owned agentic commerce. 
• Steps on how to get started.