AI agents are beginning to research, compare and even purchase products on behalf of consumers, creating a new frontier where being buyable by AI matters more than visibility alone.
The takeaway for 2026? Retailers need product data, pricing and checkout flows that are accurate, real-time and agent-ready.
Watch this webinar led by Google Cloud and commercetools to explore how AI-driven buying is already reshaping commerce, what’s coming next in search and conversational interfaces and how your brand can remain discoverable, trusted and transaction-ready.
More than trends: Get the actionable insights you need to make your brand AI-ready in 2026.
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