AI agents are becoming the new shopping interface. commercetools helps enterprises power secure, personalized and agentic commerce experiences.
Agentic commerce uses AI agents to help customers discover products, make decisions and complete purchases. Instead of disconnected shopping steps, AI agents create more personalized, automated and conversational buying experiences across channels. commercetools enables enterprises to power agentic commerce with real-time data, secure orchestration and scalable AI-ready infrastructure.
Deliver faster experiences, smarter operations and personalized commerce at scale.
Make products discoverable and purchasable across emerging AI and conversational channels.
Use AI agents to deliver real-time recommendations, promotions and tailored customer interactions.
Streamline workflows like merchandising, order management and catalog updates with built-in governance and oversight.
Lower manual effort, accelerate execution and improve efficiency across your commerce stack.
Agentic commerce transforms key parts of the customer journey and commerce operations through AI-driven automation and personalization.
AI agents understand shopper intent and context to surface relevant products and create personalized bundles, making discovery faster and more intuitive.
Agents can assist or complete purchases on behalf of shoppers, from adding items to cart and applying offers to final checkout and managing subscriptions
AI agents anticipate customer needs and deliver personalized rewards and offers, helping turn repeat buyers into long-term loyal customers.
AI agents balance inventory, demand and pricing in real time — forecasting purchasing patterns, identifying low-velocity items and automatically optimizing pricing or promotions.
commercetools provides the infrastructure enterprises need to safely build and scale AI-driven commerce experiences.
Pre-built capabilities for integrating LLMs, managing APIs, handling data flows and enforcing compliance so AI agents can operate securely and at speed.
Make product catalogs, pricing and checkout data available across AI platforms, ensuring accurate, brand-controlled discovery and transactions.
Build, deploy and monitor AI agents in a controlled environment with built-in security, scalability and governance.
A single source of truth for products, pricing and orders ensures consistent, real-time data across all channels and AI interactions.
A flexible, modular architecture enables AI agents to integrate seamlessly with existing systems and operate across every layer of the commerce stack.
Navigating the Agentic Commerce Era On Your Terms
The practical guide to help you approach agentic commerce strategically — not out of FOMO.
How brands and retailers are leveraging the AI-first platform.
All the resources for teams evaluating agentic commerce.
Find the right agentic solution for your business.
Launch AI shopping on your existing tech stack with the plug-and-play launchpad for agentic commerce.
AI Hub is the universal orchestration layer that translates complex brand logic into any AI channel (Gemini, Copilot or ChatGPT) — whether that’s native, embedded or app-based checkout.
Agentic commerce is an AI-driven approach to digital commerce where autonomous agents assist or complete shopping tasks. It combines structured product data, real-time integrations and governance controls to enable AI agents to support discovery, recommendations and transactions while ensuring accurate and secure customer experiences.
Agentic commerce shifts online shopping from manual browsing to AI-led decision-making. AI agents analyze user intent and data to deliver personalized recommendations, faster purchase decisions and seamless transactions. It also extends brand presence across GenAI platforms, enabling more contextual, conversational and autonomous shopping experiences.
Agentic commerce increases conversion rates, improves customer engagement and enables large-scale personalization. Businesses gain new revenue channels through AI platforms, better decision-making through real-time insights and stronger consistency in customer experience across channels.
Businesses need real-time APIs, structured product and pricing data, secure AI agent frameworks, and governance layers to control agent behavior. Scalable cloud infrastructure, orchestration capabilities, and monitoring systems are also essential to enable reliable, compliant and high-performance AI-driven commerce operations.
commercetools enables agentic commerce through APIs, real-time commerce data and AI-ready infrastructure. It provides secure agent execution, governance controls and scalable orchestration so AI agents can safely interact with product, pricing and order systems. This allows enterprises to activate AI-driven shopping experiences across emerging AI discovery and checkout channels.
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