commercetools ranks highest for the Composable Commerce Use Case in the 2025 Gartner® Critical Capabilities for Digital Commerce. Learn our takeaways on how we’re setting the standard in commerce.
Yet again, commercetools has proven why it’s the platform of choice for digital commerce leaders. In the 2025 Gartner® Critical Capabilities for Digital Commerce report, commercetools ranked highest for the Composable Commerce Use Case, scoring 4.16 out of 5. We feel this recognition reaffirms what we — and our customers — already know: commercetools is driving the future of digital commerce, helping businesses unlock greater business outcomes.
Beating out the competition: What the numbers say
With 19 vendors evaluated across five critical use cases, this report helps digital commerce leaders shortlist vendors based on suitability for their business model, composability and AI, among other criteria.
Composable commerce has grown exponentially in recent years as more enterprises pursue a path of agility and flexibility in technology as a means to elevate customer experiences and maximize revenue. This adaptability is especially important now as it lays the foundation for the agentic commerce era we are entering. Composable commerce equips organizations with the technology and architectural flexibility necessary to transition from reactive, human-driven commerce to the more autonomous, intelligent and self-directed model of agentic commerce.
In our opinion, our scores for composable commerce and other critical capabilities demonstrate the strength of our offering and commitment to innovation, as evidenced by our evolution into an AI-first commerce platform.
Why commercetools keeps rising
What sets commercetools apart isn’t just our technology; it’s the impact we deliver for our customers. From empowering enterprises to scale quickly to enabling seamless integrations with cutting-edge tools, our focus remains on solving the challenges modern businesses face.
More than just composable commerce, commercetools also excels in most critical capabilities, exemplified by its ability to serve complex business models with our enterprise-grade commerce platform.
It’s also worth mentioning that commercetools has been named:
A Leader for the sixth consecutive year by the 2025 Gartner® Magic QuadrantTM for Digital Commerce.
A Customers’ Choice in the 2025 Gartner® Voice of the Customer for Digital Commerce, with a 89% ‘willingness to recommend’ score based on 28 reviews as of January 2025.
Our customers: Thriving with composable commerce
Composable commerce is actually a really cool thing. In two sprints over four weeks, we were able to take a tax service and redeploy it using commercetools. In the old platform, that likely would have taken us six months.
Chief Marketing and Digital Officer, Pet Valu
What I love about eCommerce is that it’s never static; customer expectations are always evolving. That’s what makes introducing new capabilities so exciting. To keep up, flexibility is essential and that’s exactly what commercetools delivers. Its composable architecture gives us the agility to adapt quickly, both during and after implementation, helping us stay ahead of the competition.
CIO, L.L.Bean
Composable commerce is our light in the tunnel. It allows us to dream, to create without being held back by the limitations of legacy systems.
Global Digital IT Lead - Head of Digital Factory - eCommerce & Commercial Digital Activities | Group IT, BIC
How is composable commerce evolving? And what’s next for commercetools?
While we’re proud of this recognition, we see it as a milestone, not a destination. Composable commerce — and commerce as a whole — continues to evolve, and with agentic commerce gaining traction, it’s clear that composability is the foundational layer for the next era of intelligent, autonomous experiences.
As the commerce landscape advances, so does our platform. From expanding our marketplace of integrations to enhancing unified B2B, B2C and B2X capabilities, commercetools empowers businesses to deliver seamless, personalized commerce experiences across every channel — human or agentic.
Being recognized among 19 vendors is no small feat for us. We think it reflects not just our technology, but our mission: To make commerce as dynamic, flexible and intelligent as the brands we serve.
Curious about why Gartner ranks commercetools as the highest-scoring vendor for the Composable Commerce Use Case? Access your complimentary copy of the 2025 Gartner® Critical Capabilities for Digital Commerce report.
Gartner, Critical Capabilities for Digital Commerce, Sandy Shen, Aditya Vasudevan, Ant Duffin, Mike Lowndes, Jason Daigler, Penny Gillespie, 3 November 2025
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Dasha leads Product Marketing at commercetools. Software engineer by profession but a creative at heart, she found her happy place in marketing. With 15 years of experience in tech, she concurs that “Innovation distinguishes between a leader and a follower.” Loves problem-solving, big libraries and 80s music.