About Bang & Olufsen:
Bang & Olufsen (B&O) is a manufacturer of high-end consumer electronics based in Denmark, producing audio equipment such as speakers and headphones as well as television sets. It was founded in 1925 by Peter Bang and Svend Olufsen, who designed a radio to work with alternating current, a product of significance at a time when most radios were still running on batteries.
Challenge:
The goal was, to unite the premium audio products and accessories of the BeoPlay and B&O brands under one roof. The intention is to strengthen direct-to-customer sales online by taking the eCommerce ecosystem to the next level.
Solution:
Starting in 2018, B&O had a website prototype in place within 6 weeks. In February 2019, after 10 weeks, they launched the actual site, including the integrated global shop. The site is the new unified online flagship store, focusing on eCommerce and driven by storytelling rooted in the brand’s history, design, products and collaborations.
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On the Screen
Bang & Olufsen @ Twitter
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24. Feb 2021
For freedom of movement without #headphones, you can pair your portable speaker with your phone to answer calls and… Info -
22. Feb 2021
Our diverse selection of connected speakers means there’s a perfect speaker to match any space and taste. We would… Info -
19. Feb 2021
Fill your home with our signature sound. Connect your speakers seamlessly throughout your home so you don’t miss a… Info -
17. Feb 2021
Every part of Beosound Level has been chosen with longevity in mind. From the premium aluminium frame to luxurious… Info -
15. Feb 2021
Working from home has moved from an occasional occurrence to an everyday expectation. Tap the link below for some t… Info -
12. Feb 2021
Create your own #workspace at home with tools that provide crystal clear conversations. #BeosoundA1 #YourSoundYourSpace #BangOlufsen -
12. Feb 2021
RT @audioXP_editor: Bang & Olufsen Breaks the Mold on Home Speakers with Future-Proofed Beosound Level Read More Info -
11. Feb 2021
Work and private life are blurring. Homes are becoming hubs for everything. It’s a balancing act, but working from… Info -
10. Feb 2021
RT @audioXP_editor: Bang & Olufsen introduced Beosound Level, a portable wireless home speaker that expands the notion of what is possible… -
10. Feb 2021
“B&O’s #BeosoundLevel portable wireless #speaker is modular and future-proofed”. Read what @whathifi thinks about o… Info -
09. Feb 2021
Experience powerful Bang & Olufsen sound throughout your home, with connected speakers. Do you have a connected spe… Info -
08. Feb 2021
#BeosoundLevel lets you move with your music in your home - without compromising on sound quality. We’d love to kno… Info -
08. Feb 2021
RT @GadgetFlow: The @BangOlufsen Beosound Level portable Wi-Fi speaker operates in various positions Info -
08. Feb 2021
RT @apdmblog: I'm never not listening to podcasts while editing photos, and thanks to @bangolufsen I'm doing so in style 🎧 #gifted I love(d… -
05. Feb 2021
RT @ACQUIREmag: .@BangOlufsen’s Level speaker takes on obsolescence with a modular design Info -
05. Feb 2021
RT @TheLuxeReviewUK: Bang & Olufsen portable wireless speaker puts on the style, and it's future-proof too @BangOlufsen Info -
05. Feb 2021
RT @layer_design: The Beosound Balance speaker for @BangOlufsen is a mix of luxury materials chosen for performance as much as looks. The a… -
04. Feb 2021
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04. Feb 2021
RT @ecoustics: New Product: @BangOlufsen Besound Level wireless speaker can stand upright in the kitchen, lay flat on a table or hang on th… -
04. Feb 2021
Introducing our new portable #speaker, #BeosoundLevel. Superior sound that's made to move. Tap the link below to le… Info -
02. Feb 2021
No matter where your run takes you, #BeoplayE8Sport are built for all weather and have been designed to withstand e… Info -
02. Feb 2021
RT @layer_design: We’re delighted to announce that the Beosound Balance speaker by LAYER for @BangOlufsen has received a @wallpapermag Desi… -
01. Feb 2021
Professional runners like Dominic awaken and enhance their abilities with the #music that drives to train and compe… Info -
31. Jan 2021
Nothing moves you like music. The more intensely you experience your songs, the more motivated you feel. And our E8… Info -
30. Jan 2021
Beoplay H9 3rd Gen. headphones immerse you in sound with active noise cancellation, so wherever you sit becomes you… Info -
29. Jan 2021
An elegantly designed power bank. Charge your phone and other devices with #Beolit20 and its built-in wireless char… Info -
27. Jan 2021
Go to the link below for our tips and tricks to make working from home efficient and enjoyable. #workingfromhome… Info -
21. Jan 2021
Our signature golden colour is harmonised with natural materials like Carrara marble. The unique pattern of the mar… Info -
20. Jan 2021
Our new #GoldenCollection embraces nine of our products, including the iconic #BeoplayA9. #since1925 #BangOlufsen… Info -
19. Jan 2021
Happy 5th Birthday to our partner, @Astralis. To mark this special day, @astralis dropped their first official song… Info -
19. Jan 2021
"This is a Mustang, and we needed to deliver a #sound experience that lives up to that brand.” Hear from Senior Eng… Info -
18. Jan 2021
RT @expertreviews: "It’s one of the best sounding single box soundbars in the business" - read our review of the @BangOlufsen Beosound Stag… -
18. Jan 2021
Listening to #music while driving can be one of the most immersive experiences there is. Find out how our engineers… Info -
18. Jan 2021
RT @Ford: You can't have the power without a sound system to match. Designed specifically for the #MustangMachE, the award-winning @Bang… -
15. Jan 2021
Beautiful #design that interacts with you. #BeosoundBalance has built-in proximity sensors which will sense when y… Info -
11. Jan 2021
With the B&O #Sound System in the All-New 2021 Ford #MustangMachE, we wanted to give inspiration to every drive. Le… Info -
11. Jan 2021
The #BeosoundBalance has won the award for "Best Curves" at this year's @wallpapermag Design Awards. We collaborate… Info -
09. Jan 2021
#BeosoundBalance is our powerful #SoundSculpture. As L&B Tech Reviews said: “Bang & Olufsen moves the concert hall… Info -
08. Jan 2021
The Team at @whathifi have written a first-rate review of Beosound A1 2nd gen with a rewarding 5/5 stars. Thanks, g… Info -
08. Jan 2021
RT @whathifi: Bang & Olufsen Beosound A1 (2nd Gen) review: "The weightiest and most refined little speaker we’ve heard in a while." Info -
08. Jan 2021
RT @expertreviews: "It’s one of the best sounding single box soundbars in the business" - read our review of the @BangOlufsen Beosound Stag… -
08. Jan 2021
A working from home essential. Beosound A1 2nd gen is our go-to tool for seamless connections for crystal clear con… Info -
06. Jan 2021
Our headphones are your perfect companion when you need intuitive design for work and play. Discover our tools for… Info -
05. Jan 2021
Our headphones and speakers are effective tools that elegantly integrate with your home environment – tools that he… Info -
03. Jan 2021
We spoke to Finn in Bang & Olufsen headquarters in Struer, Denmark, to understand more of the polishing process and… Info -
29. Dec 2020
Geoff’s a good listener. In fact he’s so good at listening, it’s his profession. Watch the full film by tapping the… Info -
27. Dec 2020
Listen to Sound Matters: our series of podcasts looking at – and listening to – all the sounds of the world around… Info -
26. Dec 2020
Britta takes us to the purpose built aluminium anodization area in our factory in Struer – a unique facility that i… Info -
21. Dec 2020
Thank you for watching our festive concert yesterday with Soleima and LiveStrings. In case you missed it, you can w… Info -
20. Dec 2020
We are ready to go live in 1 hour. Tune in for our very special Music Matters online concert by tapping the link be… Info -
20. Dec 2020
Remember to tune in at 8pm CET today for a very special live concert. More info in the link below. #BangOlufsen #MusicMatters -
19. Dec 2020
Tomorrow we are giving you the gift of music this holiday season with a special live concert – featuring the up-and… Info -
16. Dec 2020
Bang & Olufsen provide sophisticated and elegantly designed tools for taking control of your time and space. With i… Info -
14. Dec 2020
"The #Beolit20 performs every bit as well as it looks.” Well said. Thanks for the amazing review, @forbes. Info -
13. Dec 2020
Try the B&O #AR Experience app to visualize our TVs and speakers in your home or try out or headphones. Download fo… Info -
10. Dec 2020
We are giving you the gift of music this holiday season with a special livestream concert – featuring Danish musici… Info -
10. Dec 2020
Meet @Mosesboyd_, young British jazz musician, drummer and producer. Tap the link below to discover how the acclaim… Info -
09. Dec 2020
Music matters. We use it to inspire ourselves and others. Earlier this year, we met @Mosesboyd_, young British jazz… Info -
08. Dec 2020
Share moments that last. Explore our selection of memorable gifts for the music lover in your life by tapping the l… Info -
07. Dec 2020
Crafting memories since 1925. #since1925 #GoldenCollection #BangOlufsen -
06. Dec 2020
We’ve been refining our #sound for 95 years, so we definitely have a lot of practice in refining sound that will do… Info -
05. Dec 2020
Download our free #AR Experience #app via link below to try out the different style options for #BeovisionContour i… Info -
03. Dec 2020
Working from home can be efficient and enjoyable – when you have the right tools. Our #BeosoundA1 speaker is not ju… Info -
30. Nov 2020
In 1971, Villy Hansen joined the company in Struer working on the iconic #Beogram 4000 turntable. From the very beg… Info -
29. Nov 2020
For nearly three decades, pioneering designer Jacob Jensen gave form to our vision. We spoke with his son, Timothy… Info -
28. Nov 2020
Restoring the #Beogram takes the same precision, care and passion as restoring any masterpiece: you want to reveal… Info -
28. Nov 2020
Add a golden touch during the holidays with our very special new #GoldenCollection. Do you have a favourite from th… Info -
27. Nov 2020
Crafting memories #since1925. Get a memorable experience by seeing our recreated #Beogram 4000c record player in se… Info